You can mess up the message, get the medium all wrong, and if you target perfectly - it's probably going to be effective still.

Less is so often more. If done correctly, marketers can leverage this to create more memorable, engaging, and effective marketing.

Delve into the psychological impact of novelty and distinctiveness in marketing, why unconventional or new things capture our attention

Incorporating strong visual elements into marketing strategy captures attention, enhances memory, and drives engagement --- ultimately lea